With its four wineries in California, the Terlatos invested in state-of-the-art equipment and facilities. They moved quantum leaps in quality and developed friendships over the past 10 years with numerous vineyard owners. They assembled a management team and an elite wine-producing group in perfect concert with the idea of producing some exciting, up-and-coming California varietals.

Rutherford Hill Pinot Grigio didn't ring a bell, Chimney Rock Syrah from Stags Leap District didn't either, nor did Sanford Meritage, since the family already had Episode and Elevage. The idea of putting the family name on the bottle was suggested by a restaurateur.

Terlato Family Vineyards was born. It will produce four luxury wines to round out the production portfolio. The first a Pinot Grigio from Russian River, the second a Syrah from Dry Creek, the third named Angels' Peak, from Napa Valley, a Bordeaux varietal blend and fourth, Devils' Peak, a variation Bordeaux varietal blend.

The Terlato Family brings their commitment and passion to crafting world-class wine, carefully selecting vineyards from the most esteemed viticultural areas of California, insisting on limited production of handcrafted wines that are authentic expressions of their region, with the intention of serving gastronomy.

All four varietals are to be bottled in limited quantities, and will only be produced when they meet exacting quality standards.

As Anthony Terlato remarked:

"If we're going to put our name on the label, there better be something special in the bottle. It better be distinctive, recognizable and made with the passionate commitment to quality that has characterized everything we've ever done. Then should it be judged on its quality, with the three important quality attributes:

In the top 15 percent of its price category, Acknowledged to be a value at the price, and Be willing to pay more if you can't get it."